Archive for November, 2006

Xobni in TechCrunch

Xobni was featured as part of a recent TechCrunch article on Y Combinator funded companies.  Nine companies from this past summer’s funding round were listed along with a short description of the products.

In Guy Kawasaki’s book, “Art of the Start,” he discusses two rules for naming a company.  First, make it easy to pronounce.  Second, choose a name whose first letter is high in the alphabet.  We failed miserably at obeying the first rule.  How do you pronounce Xobni?  But people never seem to forget “inbox backwards.”

Our name also violates the second rule.   This violation came to roost with the TechCrunch article.  We were last on the list but we still saw significant traffic, and we had a lot of people sign up on our beta.  (If you haven’t done so, sign up for the beta and be the first to know about the launch of our product.)

Nick Gonzales of TechCrunch told us that he was inspired to do this piece because of the recenty acquisition of Reddit by Conde Nast.  We haven’t yet mentioned this great news on our blog.  We want to officially congratulate them!  We already have Steve out here in San Francisco with us, and we are looking forward to getting the rest of the Reddit crew out here soon.

Grand Strategy for Corporate Success

We are considering spending thousands of dollars on legal fees to amend our corporate bylaws.  We sought the advice of our trusted advisors, and they agree that this change is worth the effort and expense.  This decision is quite important and could effect any possible future acquisition.

The bylaws should state: Nowhere on a Xobni web site will there be a clichégirl using headset” stock photo.

I laugh every time I see one of these stock photos on a web site.  Does anybody else find them humorous?

Bottom up programming

We have been working on some interesting things here at Xobni.  We have said from the beginning that there is a lot of useful data locked in our inboxes.  However the actual amount of data in kilobytes makes working with the data difficult.  Much of the past six months was spent interfacing to mail clients, collecting data, creating methods for accessing data, iterating through thousands of messages quickly, and presenting the data in a rich format.  We are now at the fun part.  We get to build on top of our new foundation.

Within an afternoon we can leverage our data collection to expose email data in a useful manner.  The past month has been spent doing just that.  We aren’t quite ready to talk about the full product pipeline, but you’ll be the first to know as a reader of our blog.

We would like to let everyone know about our newly created open source contribution page www.xobni.com/opensource.php.  We’ve posted our first two contributions: .NET 2.0 framework installer for NSIS and a fix for a serious bug in Mono.  We count on the open source community for a lot of help and it feels good to return the favor.


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About Xobni

Xobni’s contact management products offer lightning fast email search and organization of your inbox, as well as an innovative and comprehensive address book for the mobile device.

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